> ## Documentation Index
> Fetch the complete documentation index at: https://docs.ringingo.com/llms.txt
> Use this file to discover all available pages before exploring further.

# How to Create an Outbound Campaign

> Set up a Ringingo outbound campaign with auto, preview, or manual dialing modes that dial leads from your assigned lead lists.

An outbound campaign drives automated dialling from a lead list. The dialer can call automatically (Auto), let the agent review the lead first (Preview), or leave all dialling to the agent (Manual).

### Prerequisites

Set up supporting components first:

| Component             | Required? |
| --------------------- | --------- |
| Lead Group            | Required  |
| DID (Outbound Number) | Required  |
| Audio Prompt          | Optional  |
| Ring Group            | Optional  |
| IVR                   | Optional  |
| Web Form              | Optional  |

### Creating the Campaign

<Steps>
  <Step title="Navigate to Outbound Campaign">
    Go to **Contact Center → Outbound Campaign** in the left sidebar menu.
  </Step>

  <Step title="Create a new campaign">
    Click **+ Create Outbound Campaign**.
  </Step>

  <Step title="Fill in the basic fields">
    | Field                               | Description                                                                                                                                    |
    | ----------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------- |
    | Name (required)                     | Unique campaign name (e.g. "Sales-Auto-June").                                                                                                 |
    | Dial Method (required)              | **Auto** = system dials automatically (predictive/power). **Preview** = agent reviews lead before dialling. **Manual** = agent dials manually. |
    | Manual Dialed Lead Group (required) | The lead list used for manually dialled calls.                                                                                                 |
    | Campaign Outgoing Rules (required)  | The routing rule for automated campaign calls.                                                                                                 |
    | Manual Outgoing Rules               | Separate routing rule for manual dials within the campaign.                                                                                    |
    | 3 Way Outgoing Rules                | Routing rule for agent-initiated three-way conference calls.                                                                                   |
    | Lead Type (required)                | **Top Down** = dials leads in list order. **Random** = dials in random order.                                                                  |
    | Status                              | Enable to launch; Disable to save as draft.                                                                                                    |
  </Step>

  <Step title="Configure Advance Fields">
    Scroll down to **Advance Fields**:

    | Field                  | Description                                                                                           |
    | ---------------------- | ----------------------------------------------------------------------------------------------------- |
    | Caller ID (Type)       | How the outbound caller ID is selected: **Manual** (fixed number) or from a **Caller ID Group** pool. |
    | Caller ID              | The specific number or group to display to called parties.                                            |
    | Caller ID Time (mins)  | Rotation interval in minutes for caller ID cycling within a group.                                    |
    | Customer Timeout       | Maximum ringing duration before abandoning an unanswered call (default: 30 seconds).                  |
    | Max Retries            | Maximum reattempts for unanswered calls before the lead is marked exhausted (default: 3).             |
    | Retries Time (Min)     | Minimum wait time in minutes between retry attempts (default: 10).                                    |
    | Recording              | Enable to record all calls within this campaign.                                                      |
    | Number Masking         | Hides customer phone numbers from the agent's screen.                                                 |
    | CPS (Calls Per Second) | Limits the outbound dialling rate (default: 1).                                                       |
    | MOH (Music on Hold)    | Audio played when a customer is placed on hold.                                                       |
    | Web Form               | Links a CRM or web form to display automatically on the agent screen.                                 |
    | Wrap Up Time           | Minimum ACW duration in seconds after each interaction.                                               |
    | Auto Answer            | When enabled, the agent's device answers the connected call automatically.                            |
    | Agent Script           | Associates a pre-defined call script displayed during live calls.                                     |
  </Step>

  <Step title="Link components and save">
    Link all supporting components created in the prerequisites. Click **Save**.
  </Step>
</Steps>

<Tip>
  Set the CPS (Calls Per Second) value in proportion to the number of available agents and trunk capacity. A high CPS value with insufficient agents results in elevated call drop rates and a poor customer experience.
</Tip>